Answer of SEO Skill Assessment Fiverr Test 2020
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1. The
Google My Business is a free service for commercial businesses.
ü True
v
False
2. Link building offers all of these advantages except.
v Improving search engine
rankings and credibility
v Enhancing brand awareness
v
Increasing web traffic
ü Generating content automatically
3. Which
of the following statements is NOT true?
·
Duplicate content affects SEO rankings
·
Page titles are the most important on-page element after content
ü The quality of the
images uploaded on the website affects the SEO
rankings
·
The website domain has no effect on the SEO rankings
4.
What do you use to search for exact phrases in Google?
v The hyphen (-)
v
Asterisk (*)
ü Quotation Marks (")
v
Exclamation Point (!)
5. True
or false:
A 500 is an internal server
error.
ü True
·
False
6.
Which of the following actions carry a Google penalty?
·
Having a robot write your text
·
Hiding text for additional keywords in the same color font as your site’s background
·
Using link farms and paid links to create a network of inbound links to
your site
ü All of the above
7.
When considering HTTP vs. HTTPS pages on a site,
it's good to have a mix of both.
·
True
ü False
8. Which
of these are tools used in the auditing process?
v
Google Search Console
v
Screaming Frog
v
Moz
ü All of the above
9. Which
of the following statements about RSS is/are
correct?
ü It is a form of XML.
ü It stands for
Really Simple Syndication.
v Its main goal is to display
static information.
v All of the above.
10. Which
of the following are requirements in a robots.txt file?
v *Disallow: [URL string not
to be crawled]
v Allow: [URL string to be crawled]
v Sitemap: [sitemap URL]
ü *User-agent:
[user-agent name]
11. Which
of the following is a white hat SEO technique?
v Creating a subdomain with a
highly popular keyword and creating duplicate copies of the existing pages on it.
v Filling your pages with
keywords, whether relevant to the page content or not.
v
Adding keyword-rich meta titles.
ü None of the above.
12. What
is the most common fix for duplicate content?
v Redirects
v Migrating CMS platforms
ü Canonicals
v There is no fix
13. Where
are you able to submit a sitemap to Google for indexing purposes?
ü Google Search Console
v Moz
v HTML
v Directly in search results
14. Which
of the following are important components of technical SEO?
v CPC
v
CRM
ü Usability
v User testing
15.
An HTML sitemap provides a list of internal
links on a website accessible to
users.
ü True
v False
16. The
best way to track performance for technical SEO is metadata.
v True
ü False
17.
Which of the following does Google use to
display the characters of a page's meta title?
ü Pixel width
v Meta title character count
v None of the above
18. Where
does the "mobile-friendliness" test
live?
ü Google
v Moz
v Screaming Frog
v SEMRush
19. What
type of sitemap is the most important for SEO?
v Mobile
ü XML
v HTML
v Image
20. What
happens during Google’s indexation process?
ü Webpage data is
saved in Google’s database for easy retrieval and ranking.
v Information is gathered from
other search engines.
v Documents that Google has
received are sorted.
v Meaningful results are
generated based upon the user's search term.
21.
While optimizing your website, it is important
to generate the right type of
traffic. How does bounce rate help inform this?
v Shows the percentage of
users who entered the website and then went on
to visit additional pages.
ü Shows the
percentage of users who entered the website and then left without viewing any other page.
v Shows the percentage of
users who decided to go back to the source from
which they found your site.
v Shows the percentage of
users who left your website within ten seconds of viewing the first page.
22.
Which of the following statements is correct
with regard to the images on a page?
v Images cannot be crawled by
the search engines
ü Important keywords
related to the image should also be placed in the ALT text
v Images should always be kept
close to the top of a webpage
v Image maps should be used
while including the images
23.
Which of the following tools could help identify
which city in the world has the most
Search interest for a certain keyword?
v
Yahoo Search Term Suggestion Tool
v Alexa
v Google Traffic Estimator
ü Google Trends
v WordTracker
24.
Which of the following activities could be
looked down upon by Google per their
quality guidelines?
v Using automated website
submission software
v Loading pages with
irrelevant links
v Registering misspellings of
well-known websites
ü All of the above
25. What
is Keyword Density?
ü The total
percentage of times a keyword appears on a web page compared to the total number of words on the page
v The total number of keywords
appear on the title of the content uploaded on the webpage
v The name for the main word
or phrase to be mentioned on a content
v The number of times the the keyword is used X (MULTIPLIED BY) the total word count on page
26.
What is usually the most impactful landing page
for an inbound link to link to on a site?
v The sitemap
v The contact page
ü The home page
v The page you’d like to
improve rankings for
27.
Which black hat SEO technique detects the search
engine bot and "feeds" it
with a different HTML code than the HTML actually served to users?
v Coating
v Foisting
v Slighting
ü Cloaking
28. The
following robots.txt meta tag directs the search engine bots:
<META
NAME="robots" CONTENT="noindex,nofollow">
v Not to index the homepage
and not to follow the links in the page
ü Not to index the
page and not to follow the links in the page
v To index the page and not to
follow the links in the page
v Not to index the page but to
follow the links in the page
29. All
major search engines are case sensitive.
v True
ü False
30. What
does the 302 server response code signify?
v The page has been
permanently removed
v The method a visitor is
using to access the file is not allowed
ü The page has
temporarily moved
v The request is too big to process
31.
If a website sells links, what actions does
Google recommend to avoid being penalized?
v The text of the paid links
should state the words "paid text link" for Google to identify it as a paid link
v
Only Paid text links to nonprofit websites should be accepted
ü Paid
links should be disclosed through the "rel=nofollow" attribute in the
hyperlink
v Paid links should be
disclosed through the "index=nofollow" attribute in the hyperlink
32. What
is Anchor Text?
v It is the main body of text
on a particular web page
v It is the text within the
left or top panel of a web page
ü It is the visible
text that is hyper linked to another page
v It is the most prominent
text on the page that the search engines use to assign a title to the page
33.
Which of the following factors does Google take
into account while assessing whether
or not a website has strong domain authority?
v The frequency with which the
content of the website is updated.
v The number of pages
containing information relevant to the site’s
purpose.
v The number of inbound
natural links related to the site’s theme or
keywords.
ü All of the above.
34. Which
of the following statements regarding website content is correct?
ü If you have two versions
of a document on your website, Google recommends
that you only allow the indexing of the better
version
v Linking to a page
inconsistently does not affect the way Google views the page/s.
v Placeholders for pages which
do not have content are never viewed as
duplicate content by Google
v None of the above
35. How
are sitemaps important for the search engine optimization process?
v Sitemaps help the search
engine editorial staff manually review a website.
v The Googlebot looks for the
keyword or title "Site Map" on the homepage of a website and gives credit to the websites having sitemaps.
ü Sitemaps help the
Googlebot see the full scope of pages on a from the website.
v None of the above.
36. Cloaking
is a black hat SEO technique that involves:
v Increasing the keyword density
on the web pages
ü Hiding the
keywords within the webpage
v Offering a different set of
web pages to the search engines
v Creating multiple pages and
hiding them from the website visitors
37.
Which of the following statements about search
engine optimization techniques
is/are correct?
v Making a keyword bold does
not influence the way that the search engine
looks at the keyword
ü Websites with deep
linking are looked at favorably by search engines
v Search engine robots follow
the first link they find to any particular page and they do not follow additional links to the same page
v All of the above
38.
What is the term for optimization strategies
that are unreputable but not as bad as black hat techniques?
v Red hat techniques
v
Silver hat techniques
ü Grey hat techniques
v Shady hat techniques
39.
Which of the following statements about Google
Sitemap is/ are correct?
v Repeated submission of the
Sitemap to Google could be penalized
v You cannot create and submit
specialized Sitemaps to Google for Video and
Mobile content
ü The Sitemap acceptable
to Google follows an XML format
v All of the above
40.
Implementing a 301 redirects on an old page to
redirect to a new page is a good tactic from an SEO perspective.
v True
ü False
41.
What is the illegal act called in which a page
is copied by unauthorized parties
in order to filter traffic off to another site?
v Trafficjacking
v Hijacking
v Blackjacking
ü Pagejacking
42. Are
RSS/Atom feeds returned in Google's search results?
v Yes
ü No
43.
Which of the following website design guidelines
have been recommended by Google?
v Having a clear hierarchy and
text links
v Every page should be
reachable from at least one static text link
v If the site map is larger
than 100 or so links, you should break the site map into separate pages
ü All of the above
44.
If you enter the query '”help site:www.reddit.com” into
Google’s search bar, what results
will appear?
v Google’s FAQ page
45. The
process of acquiring links from other websites to your own is known as:
v
Link sharing
ü Link building
v Content marketing
v Hyperlinks
46. What
authorizes payments for e-businesses and online retailers?
ü Payment gateway
v Authorization code
v Merchant account
v None of the above
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